Popilush Gets Behind Exciting Event for Trendsetters

It’s been a busy spring for Popilush! In early May, we rose to new heights—literally—at the Social Icon Summit in Salt Lake City, Utah. Not only was Popilush present at this hub for innovative brands and creators… we were thrilled to be a sponsor! 

As the networking sponsor of the Social Icon Summit, Popilush was able to do what we do best, adding our unique voice to an important collective of trendsetters. And yes, we got to do what we do best… sharing the clothes we love and inspiring women to be their absolute best selves! We were honored to be the networking sponsor of the summit alongside main title sponsor Collective Voice. Call it another important step in Popilush history!

A Weekend of Inspo

As a woman-founded brand, we at Popilush know how important it is for forward-thinking creatives to get together and trade ideas. We wouldn’t be where we are today without everyone who’s supported us—from the people working behind the scenes, to all of you spreading the word! That’s why it was so important to us to get involved and help encourage this important dialogue.

Looking to the Future of Social Media

One of our favorite parts of the weekend? Sitting in and hearing from some amazing speakers, and media experts. We got the latest on social media trends from successful influencers like Brooke Milne and podcaster Jeanine Amapolo Ward. We discussed cultivating a close-knit audience and creating a space to share with entrepreneur Abi Ayres. Content creators showed us the latest in social reach, and digital media specialists gave us a sneak peek at what to expect in the future.

This culminated with keynote speaker Kelsey Wells, internationally recognized for her groundbreaking fitness programs. Kelsey’s amazing career is a great example of what building the kind of community we want to build with all of you can do. And hey—we can certainly get behind a great workout!

Making Long-Term Connections

Here’s the thing about launching a business: It takes a village. We know that firsthand. But the thing about building your village is that you can’t do that without making connections. Networking goes beyond your follower count (though trust us, that’s pretty important!). One of the best things that the Social Icon Summit offered companies, creatives, and content creators was the opportunity to network!

Popilush got to be on the ground floor as we met new people, made new friends, and formed the kinds of relationships that could someday extend to new partnerships. (Which is exactly what the summit was all about!) We jumped at the chance to be the conference’s networking sponsor, offering the Popilush After Party as a celebration of all everyone did and learned over the weekend. Sparkling wine, fabulous people, and one final opportunity for photo opps and new ideas? Yes, please! 

And yes… we had the opportunity to show off our Popilush gear! Event attendees were thrilled to “meet” Popilush in person. There’s no better way to be convinced of that Popilush quality than by seeing it in person. Our comfortable clothes were a perfect way to cap off a busy weekend (and as you may already know, a lot of Popilush wear is workout-friendly, too). Needless to say, a lot of people left the afterparty wearing Popilush!

At Popilush, we believe in what the Social Icon Summit stands for—but it goes beyond that. We want to further our own success, while at the same time inspiring and helping other changemakers to do the same thing. And we have a feeling that by taking part in the Social Icon Summit, we were able to do just that.